Marketing to the next degree

We are a higher education marketing firm delivering effective campaigns through research, strategy, communication planning and breakthrough creative. Let us help you meet your goals.

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Enrollment Marketing

Data-driven recruitment strategies that attract the right students

Search Smarter
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Creative Services

Inspired marketing communications and personalized content

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Technology

Admissions technology and data solutions for marketing optimization

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Your Goals Are Our Mission

Our vision is to connect institutions and their people with possibilities. For the students, we help them find a fulfilling future, and a more just and equitable world, made possible through education. For colleges and universities, we help them build world-class infrastructure and recruit the best faculty to promote growth, access and prosperity for their communities and the world at large.

Research


  • Brand studies
  • Competitive analysis
  • Ethnographic studies

Strategy


  • Communication planning
  • Enrollment strategy CRM
  • Segmentation

Creative


  • Campaign Development
  • Brand Design
  • Video & Film

Digital


  • Digital marketing
  • Virtual event support
  • Web & Interactive

Meet Mindy Best

Mindy Best, Award-Winning Higher Education Professional, Joins Spark451

Meet Our Latest Senior Business Development Strategist

The College Search Unveiled

The College Search Unveiled: Trends, Tools, and Tactics for Engagement

Unlocking Key Insights for Engaging College-Bounds Students and Their…

Are text messages part of your plan?

Text Message Marketing Best Practices

Essential Tips for Elevating Your Communication Strategy

Get the ultimate Thanksgiving CRM recipe

Thanksgiving With a Side of CRM

The Ultimate Thanksgiving CRM Recipe

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