Enrollment Marketing
Marketing for Continuing, Professional, and Non-Credit Education
Services to boost your institution’s revenue with personal and professional development courses for lifelong learners.
Engage Non-Traditional Learners
Whether you’re trying to target non-traditional students interested in upskilling, encouraging existing students to pursue microcredentials to further differentiate themselves in the marketplace, or aiming to expand your reach within the local business community by building sustainable training partnership programs, the continuing education arena presents plenty of opportunity to drive revenue for your college or university.
At Spark451, we are intimately familiar with the wide-varying needs and desires of these unique audiences, and we have experience reaching and motivating them. We’d be happy to help you craft a plan to make these students and corporations more aware of your continuing ed programs. We’ll work within your budget to help identify the right tactics to market your efforts appropriately, and we’ll help usher prospective students through the inquiry and registration processes.
Supercharge Your Continuing Ed Operations
In addition to our services, Spark451 supports your continuing education operations with deep technical expertise in continuing education software solutions like Campus Marketplace, powered by Jenzabar. You can manage every aspect of your nontraditional offerings via one centralized software solution that seamlessly integrates with your institution’s other systems. Not only does Campus Marketplace empower you to offer secure and simple registration and financial management, it also comes with tools to help you market your programs, as well as curated skills boot camps, so you can quickly expand your offerings to meet evolving market demand.
Get in Touch
Reach out for a free consultation on how we can put our services to work for you.